STARCOM - Move People, Move Business

Overview

When Helms Agency took on the challenge of redefining Starcom’s brand identity, they aimed to help this century-old media authority clearly communicate its expertise and perspective in an ever-evolving industry. With a strong script and visual concept, they set the stage for a powerful reintroduction of the brand.

Approach

Our team partnered with Helms to bring that vision to life—stepping in as Post Supervisor, Editor, and Sound Designer. We assembled and directed a global animation team across the U.S., Greece, and Melbourne, creating a 24-hour production cycle that allowed us to meet an ambitious 30-day timeline without compromising quality.

One of the highlights of this collaboration was our sound design, where we sourced and blended organic and digital sounds to enhance the narrative and elevate the overall experience. This project was a chance to not only support Helms’ bold creative direction but also play a key role in the impactful redefinition of Starcom’s identity.